Supplement Intelligence exists to give consumers the peer-reviewed evidence behind the supplements they're considering — without marketing language, without conflicts of interest.
The supplement industry is worth over $150 billion globally. Most of that value is built on marketing claims that range from exaggerated to outright false. Consumers deserve better.
Supplement Intelligence was built to answer one question for each product: what does the peer-reviewed evidence actually say? We analyse every active ingredient, find the relevant clinical studies, and present the findings without spin.
We currently cover 28 products from Vital Health Global, with 242 PubMed citations across all analyses. Every citation includes a PMID number for independent verification.
Every claim is supported by peer-reviewed research indexed in PubMed. We cite PMID numbers so you can verify everything independently.
We disclose all affiliate relationships. Our analysis is conducted independently — affiliate status has no influence on our conclusions.
We are not employed by, sponsored by, or affiliated with Vital Health Global or any supplement manufacturer. Our only obligation is to the evidence.
James Foster is an independent health researcher with a focus on nutritional biochemistry and evidence-based supplementation. He has spent years reviewing the clinical literature on vitamins, minerals, botanical extracts, and functional compounds.
His work on Supplement Intelligence represents a systematic effort to bring rigorous, citation-backed analysis to a market that is often dominated by anecdote and marketing. All analyses are published openly across multiple platforms to maximise accessibility and verifiability.
"The supplement industry needs more people asking 'what does the evidence actually say?' and fewer people asking 'what can we get away with claiming?'"
— James FosterThis website contains affiliate links to Vital Health Global products. If you purchase a product through one of our links, we may receive a commission at no additional cost to you. This helps support the ongoing research and maintenance of this site.
Our affiliate relationship with VHG does not influence our analysis. We apply the same methodology to every product regardless of commercial relationships. If the evidence does not support a claim, we say so.
Browse all 28 product analyses, each with full ingredient breakdowns and PubMed citations.